DC的蝙蝠俠VS超人真的能成功嗎?? - 電影

By Noah
at 2015-04-20T11:14
at 2015-04-20T11:14
Table of Contents
看現在這情形在策略上應該沒有誰抄誰的問題
只差在誰的眼光比較長遠和起步早晚而已
兩邊的發展方向上算是相對的
M社成功在於有規模的連動計畫
雖然每部分別來看沒有鶴立雞群到成為經典的
但用片海策略使大眾對M社英雄電影的評價平均下來維持在一定的水準
然後再用復聯這種大堆頭帶動票房的總提升
結果就是M社已經做出口碑了
使大眾心中產生M社出品品質保證的一定期待自然去電影院捧場
相對來看DC因為英雄太家喻戶曉了
可能因此一開始覺得沒有必要像M社一樣要靠規模計畫拉高聲勢
在被M社急起直追後落得龜兔賽跑的下場
另外大眾心裡對DC英雄的熟悉大概對電影能有什麼花樣心裡都有底了
但若一直重開機也會使觀眾厭煩
再加上沒想到M社的連動計畫這麼成功
所以要從現在M社佔盡市場優勢的情形下突破就顯得困難重重
可是DC要起死回生的方式又不能完全模仿M社的連動計畫模式
相對於先推英雄個人電影
DC為了要做出區別改成先推英雄聚集的主題
使觀眾對電影中出現過的英雄感到興趣再推英雄個人電影
然後再推一次連動的主題衝票房
選這一條路就得賭這次BvS觀眾買不買單
一旦正片出來劇情夠給力而不是淪為只看畫面的爽片
相信以DC家各英雄的故事背景往後要再起風潮重展雄風絕對不是難事
否則不成功便成仁只好眼睜睜再繼續看著M社賺爽爽了
廢話這麼多就是希望BvS不要讓我失望阿!!!
好想看DC家的英雄未來也能出現在大螢幕上啊!!!
--
只差在誰的眼光比較長遠和起步早晚而已
兩邊的發展方向上算是相對的
M社成功在於有規模的連動計畫
雖然每部分別來看沒有鶴立雞群到成為經典的
但用片海策略使大眾對M社英雄電影的評價平均下來維持在一定的水準
然後再用復聯這種大堆頭帶動票房的總提升
結果就是M社已經做出口碑了
使大眾心中產生M社出品品質保證的一定期待自然去電影院捧場
相對來看DC因為英雄太家喻戶曉了
可能因此一開始覺得沒有必要像M社一樣要靠規模計畫拉高聲勢
在被M社急起直追後落得龜兔賽跑的下場
另外大眾心裡對DC英雄的熟悉大概對電影能有什麼花樣心裡都有底了
但若一直重開機也會使觀眾厭煩
再加上沒想到M社的連動計畫這麼成功
所以要從現在M社佔盡市場優勢的情形下突破就顯得困難重重
可是DC要起死回生的方式又不能完全模仿M社的連動計畫模式
相對於先推英雄個人電影
DC為了要做出區別改成先推英雄聚集的主題
使觀眾對電影中出現過的英雄感到興趣再推英雄個人電影
然後再推一次連動的主題衝票房
選這一條路就得賭這次BvS觀眾買不買單
一旦正片出來劇情夠給力而不是淪為只看畫面的爽片
相信以DC家各英雄的故事背景往後要再起風潮重展雄風絕對不是難事
否則不成功便成仁只好眼睜睜再繼續看著M社賺爽爽了
廢話這麼多就是希望BvS不要讓我失望阿!!!
好想看DC家的英雄未來也能出現在大螢幕上啊!!!
--
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電影
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