分析師認為瑪利歐電影含票房外收入會大 - 電影

https://t.co/L8O6uHHfQe

The Super Mario Bros. movie could earn $3.5 billion through box office/home rele
ase, says analyst
分析師認為瑪利歐電影藉由票房與家庭市場可以賺到35億美金以上

Yeah, I think there's gonna be a sequel
是的，我覺得有續集

10 April 2023 by rawmeatcowboy
新聞出處：gonintendo

The Super Mario Bros. movie is already an astronomical hit, nabbing the biggest-
ever opening worldwide for an animated film, raking in $377 million in its first
5 days. Now it seems that could be just the start of the film’s success.

瑪利歐電影已經成為超級賣座電影，已成為全球電影史上首週票房最高的動畫片，
在首週的五天內票房已超過3.77億美金，但現在看起來這只是成功之路的起點。

Axios spoke to MST Financial senior analyst David Gibson to get an outlook on wh
ere the movie could go from here, and the numbers that were thrown out are stagg
ering.

Axios找上了MST高階分析師David Gibson討論這部電影的未來發展，
得到了令人震驚的評估數字
（Axios是一家遊戲媒體）。

According to Gibson, the movie is currently tracking towards $1.2 billion in glo
bal box office revenue by the team it reaches the end of its theatrical run. Aft
er that comes the digital side of things, and Gibson expect another $2.3 billion
to come in from that release. Once expenses and other costs for the film are re
moved, Gibson says Nintendo should pull in a whopping $1.1 billion in revenue.

依據Gibson的說法，他們預測瑪利歐電影最終全球票房上看12億美金，
而在之後的數位平台上可能會有23億美金以上的收益，
Gibson認為去除成本與各種費用後，任天堂將取得超過11億美金的利潤。

The one thing we’ve seen repeated with the Super Mario Bros. movie is analysts
missing the mark, underestimating what actually happens. It’ll be very interest
ing to see if that happens yet again here. Obviously Nintendo and Illumination w
ould love for that to be the case!

他們在瑪利歐兄弟電影中發現，事前所有的分析師都嚴重低估了事情的發展，
現在他們迫不及待的想知道這次是否還會如此！而任天堂與照明娛樂顯然也希望如此。


所謂的低估是指上映前只預測總票房3.5~4.2億，結果上映沒兩天就上修曲線到10億以上，
現在還預估到12億。

順帶一提，任天堂2022年營業額大約為130億美金，利潤約是1/3的40多億。
由於2023年Switch已經進入產品生命末期，2023理論上會下滑，
真的拿到11億的分成的話，等於利潤往上多了兩成以上，非常恐怖。

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