如果決戰全面免費,是不是更容易拉人入坑 - 布袋戲

By Olivia
at 2016-07-10T20:23
at 2016-07-10T20:23
Table of Contents
其實已經先去FB專頁發文了
很久以前就有這想法了,這次東離大賣這想法又跑出來了
每次看板上有人問說,想要進入金光,該從何開始看起,大家基本上都是決戰時刻
當年朋友拉我回坑布袋戲的時候,也是先要我看決戰時刻
但問題又來了,你不能指望一個人,或者新的戲迷,直接願意花錢一千元買決戰時刻
尤其是我剛剛去看了一下,決戰是跟九龍變綁在一起賣,更貴
那我有一個想法,如果把決戰時刻全面在網路上免費觀看,是不是更容易拉人?
當年朋友拉我回坑,是叫我去網路上看盜版
我現在是都買正版了(如果有需要人權圖我願意發)
今天拉一個從未看過布袋戲的人入坑,而且是網友,我也很難跟他說:你先去看盜版
如果能夠讓他直接在網路上看到最容易入坑的正版,是不是更容易拉人?
犧牲一個可能很難賣掉的決戰時刻,換來更多的潛在客戶,有沒有比較划算?
雖然有修過系上的行銷學,但系上畢竟不是行銷系,我思考可能不周
跟大家請教一下意見
--
--
很久以前就有這想法了,這次東離大賣這想法又跑出來了
每次看板上有人問說,想要進入金光,該從何開始看起,大家基本上都是決戰時刻
當年朋友拉我回坑布袋戲的時候,也是先要我看決戰時刻
但問題又來了,你不能指望一個人,或者新的戲迷,直接願意花錢一千元買決戰時刻
尤其是我剛剛去看了一下,決戰是跟九龍變綁在一起賣,更貴
那我有一個想法,如果把決戰時刻全面在網路上免費觀看,是不是更容易拉人?
當年朋友拉我回坑,是叫我去網路上看盜版
我現在是都買正版了(如果有需要人權圖我願意發)
今天拉一個從未看過布袋戲的人入坑,而且是網友,我也很難跟他說:你先去看盜版
如果能夠讓他直接在網路上看到最容易入坑的正版,是不是更容易拉人?
犧牲一個可能很難賣掉的決戰時刻,換來更多的潛在客戶,有沒有比較划算?
雖然有修過系上的行銷學,但系上畢竟不是行銷系,我思考可能不周
跟大家請教一下意見
--
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--
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布袋戲
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